To help marketers adapt to rules that have been completely re-written, Advantage and our colleagues across IPG’s Constituency Management Group (CMG), have collaborated to share our collective, specialized expertise in a new report.
Transitioning to working from home? Check out our five tips to help you adjust to the new normal of working remote in this perspective blog post from Senior Account Executive Jon Fein.
Account Executive Kayla Lalik gives her perspective on COVID’19’s impact on the Influencer Marketing world and why brands should consider using it. Check it out!
Brands with existing sponsorship’s need to know how to determine lost value, make-goods, and next steps post-COVID. Check out our blog post for our thoughts!
Sponsorships can provide a profound way for your brand to make a difference. See what kind of impact sponsorships can have in this perspective blog post.
This Earth Day, Advantage looks forward to the return of live events! Check out some of our recommendations for simple ways to make sure your events have the same impact for consumers, while making less of an impact on our planet.
Senior Account Executive Jon Fein shares 5 tips you need to know to become a better presenter in our latest blog post.
Our Executive Creative Directory Jaime Cabrera shares what playing in rock in roll bands taught him about marketing agencies in our latest blog post.
Sponsorships continue to be relevant to brands as a key way to grow brand awareness and consideration. Check out some of the key considerations to review before inking your next sponsorship deal in our latest blog post.
Music Festivals have grown to become one of the epicenters of pop culture today. In our latest blog post, we lay out actions you can take to maximize your brands return and boost your brand’s awareness.